How to increase rental income with fewer guests
With the clear trend of increasing tourism in the Balearic Islands, competition in the vacation rental industry is inevitable. This affects prices and profitability and with it, the need to maximize resources. Therefore, it is very important to get to work on your rental income and establish the best strategies in the management of your holiday home even with fewer bookings. This includes an online marketing strategy.
If you are wondering how to face this clear competition, don't worry, from Alquilair we want to help you: The key is knowing how to differentiate yourself. Vacation rentals are an experience and as owners we can enrich it for any type of traveler. That's why we have prepared some tips that will help you increase your rental income even less guests.
Tips for increasing rental income
Reduces response time
If your guests perceive that the easiest way to get information is to message you on Facebook, then your job is to facilitate that path. In the age of Google, even the least tech-savvy expect to be able to find answers in just a few minutes, and every click is critical for guests to reach you and your services.
The important thing as owners is to avoid any obstacles, remove technological barriers to offer our hotel or vacation home. For example, if the prospective guest arrives at your hotel after a flight, the last thing they want is to make the way to their Wi-Fi connection longer, even if it is a paid connection, they want it fast: It makes the process of a reservation easier.
Check-in and check-out
Technology is on your side and, if you offer communication facilities for your guests, their check-in and check-out, we assure you that you will keep them satisfied. You must master communication, cell phone or Whatsapp service. On the other hand, a resource to increase rental income with fewer customers is to offer the service of change of schedule at check-out or check-in for an extra cost, because eventualities happen on trips and guests know it.
Extra services
Whether you decide to offer luxury add-ons like a bottle of champagne or simply offer the essentials like toothpaste and disposable wet wipes, remember that guests are willing to pay a little extra for convenience. Remember that guests are willing to pay a little extra for convenience, think of a mini-bar, as an example.
Bicycles
If your hotel or vacation home is located in a rural area, why not offer a bicycle rental service? Many travelers want to pedal to shorten distances, to enjoy the scenery and to relax.
The key is to choose the extra services you want and adapt them to your hotel or vacation home, be visionary and adapt to technologies.